After several years of coding for a large software company, Justin Tipton jumped on the Android bandwagon when the Nexus One phone was released. Motivated by the idea of helping Android users connect their devices with Apple iTunes, Justin created iSyncr, the first Android app to sync with iTunes. "I didn't know if anyone would buy the app," he explains, "so I put it out on the Android Market (Pre-Play Store)." What started out as a project to recoup the cost of his Android device quickly took off after being picked up by a blogger in 2010; that day he made $300 in app downloads, more than his current salary would have paid him for the day's work. "A few months and many sleepless nights later," he recalls, "I submitted my resignation and started work for JRT Studio full time."
Over the next few years, Justin tried to find the right balance between reaching as many people as possible by making apps to fix common problems while also making a living doing so. "My wife gave me a ton of confidence," he says. "Without her encouragement, I might have never taken that leap to start monetizing my apps, but ultimately I needed to be compensated for my work."